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| News | Projects | Studio | Loci_City | Press | Contact | Fr | En |
Shopping in an English garden: a new landscape to create open space
| PROGRAMME | Construction of a digital cinema complex, with offices, retail, restaurants and bowling alley |
| LOCATION | La Bocca, Cannes, France |
| FLOOR AREA | 41 000 m2 / 441 300sqft |
| DESIGN TEAM | Architecte Loci Anima ; BE structure Structure IDF ; BE façade Elioth ; Acoustique Avel ; Securité Casso |
| COST OF WORKS (exclu. VAT) | € 78 000 000 / $ 86 000 000 |
| DATE | 2012 |
| CLIENT | Compagnie de Phalsbourg / Ville de Cannes |
Landscape project – the Image Technopole is envisioned as a vast Mediterranean park organised around a large garden. Loci Anima chose not to densify this strategic entry point to the city of Cannes, instead using the site’s existing vegetation to carve out an urban park.
Functions that do not need natural light (cinema, bowling alley, certain shops) are buried, while those that do are suspended so that nature calls the shots. The digital hall therefore floats 4.5 m above the garden, presenting passers-by with a convex giant screen that plays moving images.
At the heart of the complex, a shade-weave (ombrière) threads around the tallest trees, linking the buildings, terraces and landscaped park. It casts a light, dappled shadow that both covers and organises the greenery beneath. Pine shadows mingle with the urban canopy; grassy slopes become terraces; and volumes clad in horizontal “scales” rise from the ground like metallic strata in the freshly modelled topography.